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BEIRBRAUER LAW

Client

Bierbrauer Law LLC

Project Type

Brand Identity & Web Design

Overview

Bierbrauer Law distinguishes itself from other law firms by providing a culture of empathy and collaboration. The firm focuses on estate and business planning and is run by Amanda Bierbrauer based in Oregon. My role was to design the brand identity, website, and print collateral.

Design

Agency

Baylii Branding & Marketing LLC

Role

Graphic & Visual Designer

Award

Best Brand Awards - New Identity for the Americas Runner-Up 2023

In designing this brand identity for Amanda, the Baylii team and I aimed to create a clean logo that elicits intelligence and friendliness rather than authority and intimidation. To accomplish this, I designed a modernized Art Deco logo with a bold color palette and geometric pattern that represents order while remaining playful—evoking a sense of structure, warmth, and confidence. Birds were an idea for a mascot, and so when a diamond is added to the top part of the primary logo, a soaring bird appears! The Beirbrauer Identity was then entered in Best Brand Awards 2023 and became runner-up for new brand identities in all the Americas.

Credits

Creative Director, Lizzy Millenaar / Brand Strategist, Morgen Phillips, Samantha Cabeluna | Photography, Kelly Clare

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